Freelance
Digital Marketing Strategist in Dubai
I’m Zoya, a leading Digital Marketing Strategist in Dubai, UAE. I help brands turn strategy into measurable growth.
Who I am
Freelance Digital Marketing Analyst in Dubai
I’m Zoya Arshad, a Freelance Digital Marketing Strategist in Dubai, helping businesses grow their online presence through smart, data-driven marketing strategies.
With a background in Computer Science, I combine analytical thinking with creative marketing to build campaigns that deliver real results.
I specialise in SEO, content marketing, social media marketing, and digital strategy, helping brands increase visibility, attract the right audience, and turn traffic into loyal customers.
My goal is simple: create marketing that not only looks good but drives measurable business growth.
What I Offer
Services Built Around Growth
Content Marketing
I create strategic content that helps your brand attract, engage, and connect with the right audience. My services include SEO blog writing, website content, social media posts, captions, email newsletters, and promotional content.
Search Engine Optimization
I optimise websites to improve their visibility on Google, attract organic traffic, and reach the right audience through effective search engine optimization strategies. My SEO service includes keyword research, on-page SEO, content optimisation, and basic technical SEO.
Google Ads Management
I create and optimize targeted Google Ads campaigns to help your business reach potential customers, generate leads, and increase sales. My service includes ad setup, campaign monitoring, and performance optimization across Search, Display, YouTube, and other Google platforms.
Social Media Marketing
Content planning, captions, and short-form video editing in CapCut to build a consistent presence.
Website Development
Custom WordPress builds, site edits, speed and structure improvements, and ongoing maintenance.
Email Marketing
Campaign strategy, newsletter design, and list segmentation that turn subscribers into loyal customers.
Proficiency
My Digital Skills, at a glance
Expert Certification
A certified digital marketing analyst in Dubai (Google, Meta, HubSpot, Semrush), helping brands grow with data-driven strategies.
Good to Know
Frequently Asked Questions
What services do you offer as a freelance digital marketer?
Content writing, SEO, WordPress website development, web and social design in Figma and Canva, video editing in CapCut, and social media marketing- I can take on one service or run the full pipeline.
Do you work with clients outside Dubai?
Yes. I’m based in Dubai and work with clients across the UAE as well as remotely with businesses elsewhere.
How long does an SEO or content project take to show results?
It depends on your starting point and competition, but most content and SEO work begins showing measurable movement within a few months of consistent execution.
How is digital marketing going to help a business grow?
Digital marketing develops brand awareness and drives new customer acquisition, as well as converting to sales, through an organised offensive strategy using search engine optimisation (SEO), social media, and email campaigns.
How do we get started?
Send a message through the contact form below with a bit about your business and what you need. I’ll reply with next steps.
Get in Touch
Let's build something that works
Have a project in mind or just want to say hello? Send a message, and I’ll get back to you.